danielle k: content creator Portfolio
Womanish Experience: Evergreen Content
Who is danielle kagan?
Part strategist, part creative, I am a hybrid social media marketer who keeps a finger on the pulse of culture to optimize real-time trends and drive growth. I am based in the Midwest, and I travel often. Having graduated from both DePaul University and Chicago Portfolio School for PR & Advertising and Copywriting and worked in corporate settings since 2015, I have vast knowledge and experience in the digital space. I focus primarily on organic social, specifically with DTC & CPG brands. I am well-versed in all platforms, as I have been on every single one since the days of LiveJournal. In addition, I love creating content, as I have always been passionate about photography and videography.
I bring a unique lens to everything I work on, as I can genuinely put myself in the consumer's shoes. I can create aesthetically pleasing content for your target audience & assist with the overarching social strategy; consider me a Danielle of all trades social; they don’t call me a social media maven for nothing.
Let’s talk about your brand’s needs, wants, and desires, as I can create custom packages upon request.
I am looking forward to elevating your brand!
Check out some of my past work below:
past PHOTOGRAPHY work
Kiehl’s Powerful-Strength Line-Reducing Serum
Khun Thai: Brooking, Oregon’s Best Thai Food
vit health Vitamins and Supplements
Vander Mill’s Rose Cider
Past video work
Unboxing: Travel Makeup Case
Portland, Oregon Restaurant Feature
App Review: Lens Buddy
Los Angeles, California Cafe Feature
Visit California: Topanga Airbnb Vlog
Visit Mexico: Troncones Airbnb Aesthetics
Muros & Titan Vision’s NFT Gallery: Recap
Riktus Event Recap
Additional SERVICES I OFFER:
SOCIAL AUDITS | COmmunity Management | Copywriting
SOCIAL WORKSHOPS/coaching | SOCIAL LISTENING | BRANDING | content management
Heritage Bikes & Coffee: Evergreen Content
Why should user-generated content be included in your social strategy?
Skip the paid shoot day, and forget hiring actors; I am here to make the content so you can allocate your time elsewhere!
Evergreen content is timeless content that is not specific to a certain time frame & can be reused endlessly!
Over 80% of consumers reported that they trust peer recommendations rather than content created by brands directly.
By creating ads that aren’t traditional ads: organic posts don’t disrupt the user’s experience as much; in turn, your conversions will increase 2x, and your click-throughs will increase 4x.
UGC showcases your product or experience and its benefits authentically, building trust between your brand and your audience.